No Cash, No Card

While Christmas shopping in the Maine Mall this afternoon, I walked into the Apple Store to purchase a longer charge cord.


I walked up to the item, took out my iPhone and accessed the Apple Store app. It located the store I was in and brought up the Easy Pay barcode scanner. I scanned the product, the app accessed my iTunes account and withdrew the necessary funds. I then walked out the door with my purchase. It was extremely convenient and very disconcerting.